Blog2Social Top Tips: Content Curation
Sotic have recently upgraded clients ability to share content from their website directly to social media with a sharing platform called Blog2Social.
Blog2Social allows for auto-posting and scheduling using a plugin that is available via WordPress. Instead of manually sharing blog content on social media, Blog2Social saves users the time and pain of manually sharing their blog posts and images across 14 sites including Twitter, Facebook and Instagram.
Every social network has different options for promoting content, but with Blog2Social custom sharing, this is automatically converted into the best format for each network. Users can also easily customise their social media posts by editing text message or adding individual comments, hashtags and handles for each network.
#TeamSotic will be running a series of blog posts on how best you can use this new functionality, with this post focusing on Content Curation.
Content Curation is one of the key strategies used in social media marketing. Sharing third-party content will add more value and variations to your own social media content. Presenting relevant content from other sources will also help establish your social media accounts as a valuable resource for your particular field of expertise.
You can automatically post and schedule curated content with Blog2Social, in addition to automating the social media marketing of your own blog posts. This way, you can organise your complete social media scheduling right from your WordPress dashboard.
How to share and schedule curated content posts with Blog2Social:
Click on “Content Curation” in your Blog2Social Plugin in your WordPress dashboard.
Copy a link from any source into the box. You can share your favorite websites, blog articles and even video-links on social media.
Then click on “continue”.
Blog2Social automatically loads the link preview for you to see how your link will be displayed on social media. Enter a comment to your link and choose whether you want to share it immediately or schedule it for a specific date.
Share on your standard social media account selection or select a preferred Sharing Profile with your pre-defined social media accounts for your content curation activities.
Click on “share” to share your post directly to your social media accounts.
Keep your eyes peeled for more Blog2Social top tips coming soon. Do not hesitate to get in touch with any questions you have about Blog2Social firstname.lastname@example.org.