Sale Sharks Extend Contract with Sotic for Digital Delivery until 2021

Sale Sharks Extend Contract with Sotic for Digital Delivery until 2021

Premiership Rugby side Sale Sharks have tied up another piece of business as the rugby season ends, and that’s to agree a new, three year contract with digital provider Sotic.

Sotic have been working with Sale Sharks since 2012, and the new contract will see work begin to redevelop the club’s website salesharks.com.

Head of Digital Operations at Sotic, Jonathan McConnell said; “We’re delighted that we’ll be continuing to work with the digital and marketing team at Sale.

The extension of our partnership will see us completely redevelop the club website on the WordPress based Content Management System. We’re really looking forward to getting started on the project and ultimately producing a brand new digital platform for the club which will not only serve and engage fans but also make life easier for staff.”

Digital sports specialists Sotic have invested heavily over the past two years in developing their own bespoke ‘Sotic Sports Theme’ on WordPress and offer some of the most comprehensive sports website functionality available.

This, in conjunction with an incredibly intuitive and efficient content creation interface makes uploading rich media website content, be it news, images, videos or statistics quick and easy for busy club staff.

All Sotic websites are cloud hosted and served from Amazon Web Services which make them quick in delivery and resilient to changing traffic environments with the ability to upscale at the touch of a button as event-related traffic and spikes occur

Jack Hannington from Sale Sharks’ Marketing team commented: “Sale Sharks are pleased to renew with SOTIC for a further three years. Their expertise in the digital sports environment is unrivalled and we’re looking forward to harnessing the latest tools to deliver a modern engaging website for our users.”