OVO Energy Tour of Britain 2017 – LIVE

by | Sep 4, 2017

The 2017 edition of the UK’s most prestigious cycling race is now underway and you can follow all the action from the Ovo Energy Tour of Britain live at www.tourofbritain.co.uk…

The Tour of Britain is a multi-stage cycling even that runs from 3-10th September and is part of the UCI’s Europe Tour. The action got underway on Sunday with Stage 1 beginning in Edinburgh and this year the big finish on 10th September will be in Cardiff, just 300 yards from the Sotic Office.

Sotic are delighted to once again be providing the website and digital support for the Tour of Britain. The website was revamped earlier this year with a brand new look that is clean, clear and makes navigation a breeze, while behind-the-scenes it is hosted on AWS and uses the Sotic-enhanced WordPress platform.

The ability to filter news and video content through tagging offers fans a much more personalised way to browse and the website also offers a number of commercial opportunities to event sponsors with videos featuring pre-roll advertising and Google’s Doubleclick advertising platform integrated to display both commercial partner and house advertising to maximum effect.

Fans can follow the action from each stage live on the website which is choc full of news, interviews, photos and videos. Full details of each stage can be found here.

For more information or for an informal chat about how Sotic could work with you, whether you are an event organiser, a league or tournament organisers, a sports club, federation or governing body please contact us on info@sotic.net or give us a call on 0044 207 691 2450.